November Highlights in Facebook Business News
This month, we introduced new features and offered tips and resources to help you connect with the people that will love your business.
Black Friday and Cyber Monday Insights from Facebook and Instagram
Over Thanksgiving weekend, millions of people turned to Facebook and Instagram to give thanks, discover deals and boast bargains. Facebook IQ gathered data from this busy shopping weekend to help inform your marketing strategy.
Make Business Personal Again
We’re inspired by the businesses already succeeding on Messenger and want to help more small businesses discover the power of Messenger to drive results and make business personal again.
Optimize your Ads with Split Testing
Split Testing allows you to simply and accurately test different components of your Facebook ad across devices and browsers, and provides easy-to-understand results.
Inspire Shoppers to Purchase with a Collection
Marketers want better ways to visually inspire mobile shoppers, so we’re introducing collection, a new ad format on Facebook.
Celebrate International Women’s Day on Facebook Live with #SheMeansBusiness
International Women’s Day is March 8 and Facebook is celebrating inspiring women in business.
Expanding Measurement to More Advertisers
We hope to make sophisticated measurement, which has historically been expensive and reliant on intense collaboration with digital platforms, more accessible to a wider range of advertisers.
Refresh Your Knowledge of Facebook Products with This Quiz
Whether you’ve been using Facebook advertising products for a while, or you’re just starting out, there’s more to learn.
4 Ways Digital Marketing is Changing in 2017
The IAB Annual Leadership Meeting brings together leaders of the digital world to talk about the most pressing topics in interactive advertising. Many of this year’s most discussed topics have been top of mind at Facebook as well.
Expand your Business Across Borders with New Tools and Resources
Learn how to go global with Facebook.