Top Social Media Updates You Need to Know: May 2020
Another month, another round of social media updates! Here are the latest features and product launches from Facebook, Tik Tok and more.
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Top Social Media Updates You Need to Know: April 2020
In the midst of a global pandemic, social media platforms are faced with a critical question – how can we make our audiences feel safe and connected? From Instagram’s new Co-Watching feature to LinkedIn Events, we share all the latest updates in the past month.
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The Social Media Technology Pyramid
What makes each social network different is the type of content created, how that content is created, and why that content is created. Consumers share a large variety of content for different reasons on different social networks. And social media platforms are evolving, which changes what we share. Snapchat and TikTok have been big drivers […]
Platform Updates You Need to Know: August 2019 Edition
Another month, another round of platform updates. With summer coming to an end, <sigh> advertisers are busy optimizing their back […]
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Are “stories” really the future of social media?
Snapchat launched to the world in 2011 as a weird sexting chat app. Remember that? Then in 2013, Snapchat gifted the world with stories and changed social media forever. Last quarter Zuckerberg and company reported that Facebook “stories” had 500 million DAU (daily active users). That’s a really big number. It also means Facebook’s main […]
Platform Updates You Need to Know: May Edition
It’s been an exciting month for platform updates and new releases. Everything from the Facebook F8 developer conference, to Google’s Marketing Live event, here’s what you should be talking about!
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Platform Updates You Need to Know: June 2019 Edition
Are you up-to-date on the latest social media updates? Each month we share platform updates from our favorite social channels. […]
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The Full History of Social Media Innovations: 1997-2019
We tend to think of Facebook, or maybe Myspace, as launching “social media” into the mainstream. And from there the social network was a fully formed concept that we’ve all used for the last 10-15 years to stay in touch with friends and make new connections. To swim in the feed of content. Every day. […]
Platform Updates you Need to Know: April 2019 Edition
Are you up-to-date on the latest social media updates? Spring has sprung and Q2 has begun. Social Summits are in […]
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How Does Snapchat Survive: A few humble suggestions.
Snapchat will turn 8 years old this year. And, to put it simply, the platform is struggling. Am I a Snapchat hater? No. I would love to see Snapchat succeed. We need MORE competition in the social media platform space, not less. But my honest take today, is that Snapchat is struggling to make money and compete […]
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